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Success stories: KPMG

"Optimization of your database"

KPMG was looking to optimise its database to improve its overall customer strategy and to have a clean and up-to-date database.

KPMG was able to obtain a fully standardised and corrected database and a unique view of its customers. 

Deyde MyDataQ for the standardisation of names, e-mails, telephone numbers and postal addresses, and the module for the identification of duplicates to obtain a unique customer view. In addition, it contracted a customised solution for the standardisation of charges. All this in Batch mode.

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